Here's a call to action that we are all familiar with. Uncle Sam looks you straight in the eye with a serious stare to let you know that he is relying on you. He points directly at you to make the message personal. And he says in a bold heavy font to reflect his stern tone of voice, "I WANT YOU FOR U.S. ARMY." And before you can turn to walk away with this message resonating in your mind, he also says softer--almost subliminally,-- "NEAREST RECRUITING STATION." Definitely a strong message.
Tuesday, October 12, 2010
Uncle Sam Wants YOU!
Here's a call to action that we are all familiar with. Uncle Sam looks you straight in the eye with a serious stare to let you know that he is relying on you. He points directly at you to make the message personal. And he says in a bold heavy font to reflect his stern tone of voice, "I WANT YOU FOR U.S. ARMY." And before you can turn to walk away with this message resonating in your mind, he also says softer--almost subliminally,-- "NEAREST RECRUITING STATION." Definitely a strong message.
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